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I have worked in the publishing industry for over twelve years, specialising in marketing and communications, working with and establishing children's and youth talent. I was an early innovator of digital and social media in the industry, and have proven success in creating and growing brands. Whether building from the ground up or taking on an existing talent and building their profile, I strive to achieve fantastic results.

I have worked across a number of talents including Dougie Poynter, Gemma Cairney, Chris O'Dowd, Dame Jacqueline Wilson, Chris Riddell, Jennifer Niven, Tomi Adeyemi, Rainbow Rowell, Frances Hardinge, Sue Hendra & Paul Linnet and Judy Blume. I have built the success of many major brands including the Treehouse series, Aliens Love Underpants, Dork Diaries and Adventures on Trains.

I have strong expertise in high-reach digital campaigns, innovative social media strategies and producing highly commercial brand campaigns that guarantee results and drive sales success. I have worked successfully devising innovative partnership activity with major consumer brands including McDonalds, Twitter, WWF, KidZania, BBC Education, Go Ape, Tatty Devine, The Mix, and many more.

I have won and been shortlisted for major industry awards including the Bookseller Marketing Awards, BMS Campaign Awards and PPC Campaign Awards. 

I pride myself on delivering the best campaign execution, creative and brand identities, for trade and consumer.

My clients include:

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